Behind the scenes
of Behind the scenes…. love this shot of Ivan Meade taking his versions too!
The very talented team as we have said before worked tirelessly to produce a brand building photograph of Ivan Meade’s first collection of designer interior fabrics. A creative undertaking that we especially proud and honoured to be a part of.
Thanks to a beautiful fog that rolled in we had a natural white wall illuminated by the sun, a complete gift and total surprise that helped make this such a memorable photograph.
Al Smith and team setting up lighting
Hair on model Mary Rubin by Lab Salon
Ivan and Monika Kurc
Perfectly bookended fabric matching for the 12 yards of fabric – uncut – to create an elegant couture dress.
Threaditorial founder and stylist Teresa working in behind Mary to help with positioning and fabric placement.
Breakwater, Victoria, BC
Mary in studio with Melodie Reynolds of Elate Cosmetics
Team photo before heading out – IPhone Pic thanks Al Smith.